Founded by Florentino, an immigrant with the goal of providing quality, affordable landscaping services to his community. Started in 2003, the business has been passed down from father to son.  Alex, Florentino's son,  is an Afghanistan war veteran who is passionate about the outdoors. Alex has walked the Pacific Crest Trail, a 2,650-mile trail that starts on the border of Mexico and ends on the border with Canada. Alex also enjoys pushing himself to the limit and has participated in several ultramarathons. He continues to run countless marathons, his longest run to date being 67 miles. He was also a Big Brother in the Big Brothers Big Sister organization, showing that anything is possible with dedication, consistency, hard work, and perseverance.